Creating shared value as future factor of competition: analysis and empirical evidence
Auteur :
von Liel, Benedikt
Éditeur :
Springer Fachmedien Wiesbaden
ISBN :
9783658126025
Date de publication :
23 mai 2016
Dimensions :
21,0 x 14,8 cm
Langue :
Anglais
Pays d'origine :
Allemagne
Benedikt von Liel provides a theoretical and empirical analysis of the concept of Creating Shared Value (CSV). In the theoretical analysis, the author assesses the uniqueness of the theory of Creating Shared Value by comparing it to other relevant social responsibility concepts.