Managing innovation in a global and digital world: meeting societal challenges and enhancing competitiveness
Éditeur :
Springer Fachmedien Wiesbaden
ISBN :
9783658272401
Date de publication :
20 juil. 2019
Dimensions :
21,0 x 14,8 cm
Langue :
Anglais
Pays d'origine :
Allemagne
The twin impact of globalization and digitization is deeply affecting how technology and innovation are managed in firms. Leading experts connect global megatrends with open & user innovation, globalization of R&D, frugal innovation, sustainability and innovation ecosystems.