Nudging in management accounting: assessment of the relevance of nudging in the corporate context
Auteur :
Rauscher, Susanne / Zielke, Annika
Éditeur :
Springer Fachmedien Wiesbaden
ISBN :
9783658280161
Date de publication :
25 oct. 2019
Dimensions :
21,0 x 14,8 cm
Langue :
Anglais
Pays d'origine :
Allemagne
Susanne Rauscher and Annika Zielke provide an in-depth analysis of the relevance of nudging as a potential solution approach for behavioral issues within the area of Management Accounting.