Audiovisual tourism promotion: a critical overview
Éditeur :
Springer Verlag, Singapore
ISBN :
9789811664090
Date de publication :
4 janv. 2022
Dimensions :
21,0 x 14,8 cm
Langue :
Anglais
Pays d'origine :
Singapour
This book deploys the concept of ‘audiovisual tourism promotion’ to account for the promotional functions performed by a vast array of diverse media texts including tourism films, feature films, digital videos conceived for online circulation, video games and TV commercials.