Supertrends of future china: billion dollar business opportunities for china's olympic decade
Auteur :
Yuann, James K / Inch, Jason A
Éditeur :
World Scientific Publishing Co Pte Ltd
ISBN :
9789812814395
Date de publication :
31 juil. 2008
Langue :
Anglais
Pays d'origine :
Singapour
Suitable for investors, marketers, and businesspeople who want to understand the drivers and business chances of the Chinese economy. This book introduces readers to China's ten supertrends: value-adding and innovating, urbanizing and servicing, consuming and aspiring, inter-networking and e-commercializing, and, affluencing and greening.