Platform strategy for global markets: strategic use of open standards and management of business ecosystems
Auteur :
Tatsumoto, Hirofumi
Éditeur :
Springer Verlag, Singapore
ISBN :
9789813367913
Date de publication :
10 févr. 2022
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Singapour
This book explains the strategic behaviors of platform firms on the global market, drawing on extensive research on the mobile communication systems, semiconductor equipment, personal computer, and automobile electronics industries.