Silent selling: strategic visual merchandising with studio
Auteur :
Bell, Judy
Éditeur :
Bloomsbury Publishing Plc
ISBN :
9798765137987
Date de publication :
15 avr. 2027
Dimensions :
28,0 x 21,5 cm
Langue :
Anglais
Pays d'origine :
USA
This text is a vital resource to equip students with a dynamic understanding of fast-paced retailing developments. The seventh edition includes discussions around generative AI, digital marketing, and human psychology that affects creating a retail space.